Privacy notice
Your family’s care information is private by default.
Effective August 20, 2026
Baby Brief is operated by Ryan Youngdale, sole proprietor (“Baby Brief,” “we,” “us,” or “our”). This Privacy Notice explains how we handle personal information through the Baby Brief iOS app, private caregiver handoff website, and getbabybrief.com (collectively, the “Service”).
Information we collect and handle
- Account information. Information provided through Sign in with Apple or another sign-in method we make available, such as your name, email address or Apple private relay address, account identifier, and household profile details.
- Family and care information. Information that a parent or other authorized adult enters about a child or household, including names, birth dates, routines, contacts, home and pickup details, allergies, medical and safety information, notes, schedules, Care Cards, and other care instructions.
- Caregiver and sharing information. A caregiver’s name, relationship, contact information, avatar if one is added, private handoff-link access, care updates, and messages exchanged through an active handoff.
- Device, app, and security information. Information needed to run and protect the Service, such as device and app identifiers, push-notification token, operating environment, app version, session information, IP address, timestamps, and delivery or error records.
- Optional alert information. If caregiver RCS/SMS alerts are made available and a caregiver expressly opts in, we process the caregiver’s mobile number, handoff-specific consent choices, opt-out choices, and message delivery status. Alert text is designed not to include care details or message contents.
- Website and communications information. If you join a waitlist, contact us, or request support, we process the information you submit, such as your email address and the contents of your message.
We receive this information from you, from another adult authorized to share it with you, from a caregiver using a private handoff, from your device while you use the Service, and from Apple or another sign-in provider when you choose that sign-in method.
How we use information
We use information to create and maintain accounts and households; create, display, synchronize, and share Care Cards and handoffs; authenticate users; send requested push notifications and opted-in alerts; respond to support requests; prevent misuse and protect the security of the Service; troubleshoot and improve reliability; and comply with applicable law.
How information is shared
We do not sell personal information or use your family’s care information for cross-context behavioral advertising. We share information only as described below:
- Authorized household members and caregivers. Parents decide which household members and caregivers can access a handoff. Anyone with an active private handoff link can view the information intentionally included in that handoff, so links should be treated like a password and never forwarded.
- Service providers. We use providers that process information only as needed to operate the Service: Supabase for authentication, database, storage, real-time synchronization, and server functions; Apple for Sign in with Apple and push notifications; Vercel for the caregiver website and public website; and Resend for the optional marketing-site waitlist. If optional RCS/SMS alerts are enabled, Twilio processes the mobile number, consent, delivery, and opt-out information needed to provide that alert program. We require service providers to protect personal information consistently with their role, applicable law, and the protections described in this notice.
- Legal, safety, and business needs. We may disclose information when reasonably necessary to comply with law, enforce our Terms, protect the rights, safety, or security of Baby Brief or others, investigate abuse, or in connection with a merger, financing, acquisition, or sale of all or part of the business.
Mobile phone information is not sold or shared with third parties or affiliates for their marketing or promotional purposes. Text-message originator opt-in data and consent records are not shared with third parties except providers acting only as necessary to operate the Baby Brief messaging program.
Retention and account deletion
We retain personal information for as long as needed to provide the Service, maintain an active handoff, meet security and legal obligations, resolve disputes, and enforce our agreements. You can delete care records in the app and can request account deletion through the account settings. Account deletion is designed to remove the account and associated household data from the live Service, subject to any limited information that must be retained for security, fraud prevention, legal compliance, or the normal lifecycle of backup systems. People who received information through an authorized handoff may retain information they saw or copied outside the Service.
Security
We use reasonable administrative, technical, and organizational safeguards designed to protect information, including authenticated access controls, household-level authorization, private handoff links, secure service-provider infrastructure, and encrypted transport. No method of storage or transmission is completely secure. We cannot guarantee absolute security, and you should not share a private handoff link more broadly than intended.
Your choices and privacy requests
You may update or delete information in the app, end a handoff, or disable notifications through your device settings. A caregiver may disable a handoff’s alerts on the caregiver website or reply STOP to stop all Baby Brief RCS/SMS alerts to that number. Depending on where you live, you may have rights to request access to, correction of, or deletion of your personal information, or to ask about our handling of it. To make a request, email privacy@getbabybrief.com. We may need to verify your identity before fulfilling a request.
Children’s information
Baby Brief is intended for parents, legal guardians, and caregivers; it is not directed to children and children may not create accounts. Adults are responsible for entering and sharing a child’s information only when they have authority to do so. We do not knowingly collect information directly from children through the Service.
Changes and contact
We may update this notice as the Service or applicable law changes. We will post the revised notice here and update its effective date. For privacy questions or requests, email privacy@getbabybrief.com. For general support, email support@getbabybrief.com. Please also review the Terms of Use and Messaging Terms.